It’s important for us to be involved and active members of our local community, and we try to get involved in service projects frequently. We often take on a project out of a staff member’s concern for a cause they are involved with or a request they’ve received from an organization to which they belong.
The triple bottom line (“TBL” or “3BL”) is a framework that suggests that businesses should not only evaluate their success based on how much profit they’ve generated, but also based on how much impact they have on social and environmental causes. The term was coined in the 90’s by John Elkington, a British business consultant and sustainability evangelist.
At Vermont Woods Studios, we have long been committed to sustainability. Much of the furniture sold in the U.S. today is imported from overseas and built with questionably sourced materials. The global timber trade driven by wood furniture and flooring is run by organized crime and has contributed to worldwide deforestation, especially in critical parts of the world like the Amazon and Borneo Rainforests. Since inception, we’ve been trying to raise awareness about the problems in this global supply chain and how it all contributes to climate change, human rights violations, species extinction, and more.
Our mission from the start was to decrease the demand for imported furniture by offering an alternative that was made in America with sustainable materials and built to last a lifetime. As we’ve grown our business, we’ve doubled down on our commitment to sustainability. We source all our materials responsibly, our products are made in the USA and built to last a lifetime, we work with non profit partners to combat climate change, and we steward a sustainably managed 109 acre working forest at our headquarters in Vermont.
So we thought we were doing pretty well. Then in 2020, our sustainability consultants Alex and Marina at Waste Free Earth introduced us to the concept of triple bottom line sustainability.
As you might have already heard, our founder Peggy is a big advocate for forest and species conservation. In 2005, after struggling to raise money for her non-profit Kids Saving the Planet, she decided to start a company driven by a mission to save endangered species by conserving their habitats. Lo and behold, the birth of Vermont Woods Studios!
One day, Peggy read about Jose Luis Alvarez and the work he was doing through Forests for Monarchs. After reading about his work, Peggy decided to reach out since they had aligned values in forest conservation and restoring the monarch butterfly. Since Vermont Woods Studios is a mission driven company, Peggy felt a partnership with Jose and Forests For Monarchs (FFM) would amplify the message and work around the importance of conserving the monarchs. Years later, we are still putting in the hard work with Jose and his team to Save The Monarchs.
We’ve often written about the rich history of craftsmanship in Vermont, but did you know this small state is also full of great architects, builders, and interior designers? Some of them even build furniture. In fact, there are many more that deserve to make this list.