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Monarch Habitat Restoration in the USA, Mexico & Canada
Last week Mexican monarch butterfly conservationist, Jose Luis Alvarez & Canadian entrepreneur, Francois Simard joined Megan & me for our Save the Monarch Butterfly tour of New England. We stopped at 8 venues from Boston to Philadelphia, and then wrapped it up with a visit to monarch researcher, Dr Lincoln Brower in Virginia.
Monarchs on the Brink
The purpose of the tour was to raise awareness about the urgent need to conserve the monarch's habitat in the USA, Mexico & Canada. Monarch Watch estimates we've lost 147 million acres (an area 4 times the size of Illinois) of summer habitat in the USA & Canada since they began monitoring in 1992. During that same time frame, the total area occupied by monarchs in their Mexican winter forest habitat has shrunk from a high of 52 acres to about 2 acres.

Can 3 Small Businesses Collaborate to Make A Difference?
Because the monarch migrates from it's summer habitat (milkweed & nectar plants) in the USA & Canada to it's winter habitat in Mexico (oyamel trees in the mountains of Michoacan), it has become a symbol of conservation that unites all 3 North American countries. At Vermont Woods Studios, we've been planting milkweed for years and giving seedlings away to anyone in our area who will plant them. But we also wanted to help restore monarch habitat in Mexico & Canada. So we joined with Mexican conservationist, Jose Luis Alvarez of Forests for Monarchs and Canadian entrepreneur, Francois Simard of Industries Encore 3 to help Save the Monarch Butterfly. It's a grass roots effort by 3 small green businesses in 3 different countries. With your help I think we can make it successful!

Monarchs In the News
I feel the tour did pretty well in raising awareness about the monarch's plight. Attendance was excellent at each of our tour stops and many wonderful people have signed up to help us as we continue our work in conserving habitat in the USA, Mexico and Canada. Local media covered out events generously, with segments on outlets as diverse as: Vermont Public Radio, Woodworking Network, MyChamplainValley TV, Yahoo Finance, New England Newspapers, WCAX TV and dozens of others.

Follow Up Activities
One thing we weren't able to do was grab the attention of the national media and focus it on the monarchs. That still needs to happen if we are to gain the support necessary to restore enough habitat to make a difference. Please share the monarch's story with your family & friends as social media can certainly help elevate the cause to a national level.

How You Can Help
Throughout the tour, attendees were brainstorming with us about how to help the monarchs survive. We came up with several ideas you might be interested in:
- Travel to sunny Mexico & tour the monarch's over-wintering habitat - I took Jose Luis' Spirit of Butterflies tour this past February and got to see millions of butterflies huddled together in the Monarch Butterfly Biosphere Reserve, a World Heritage Site in Central Mexico. If you're a nature nut, this will probably go on your bucket list.
- Donate to Forests For Monarchs FFM, the non-profit Jose Luis Alvarez started in 1997 with the goal of planting 1 million trees/year in the monarch over-wintering area. Each dollar donated to FFM will plant 2 trees.
- Create Monarch Habitat in your yard
- Sign up for our Save the Monarchs Newsletter
- Join our Save the Monarchs efforts on Facebook
- Stop by or call our Vermont Woods Studios fine furniture store & collaborate with us. We're always looking for new people and ideas to help conserve & restore monarch habitat!





Additional pictures of our 2016 Save the Monarch Butterfly tour are posted on Vermont Woods Studios Facebook. I have to say the tour was great fun! We met fascinating people who inspired us to keep going on this journey to who knows where. I hope you'll join us to see where we end up.
Why we care about Monarchs.