What Color Is Real Cherry Wood Furniture?

Last updated on February 28th, 2019 at 10:55 am

50-shades-of-cherry
Google image search results for ‘real cherry wood”. Half of these are NOT cherry wood.  Many are illegal rainforest woods, brought to you by organized crime which has taken root in the global timber industry.

Cherry Wood: Will The Real Color Please Stand Up?

We have conversations with customers every day about the color of real cherry wood furniture.  It’s no wonder!  When I just googled “real cherry wood” well over 50 shades of red, brown and even yellow came up.  Quite a variation, isn’t it? Truth be told, half of these images are NOT of cherry wood.

Natural Cherry Dining Furniture | The Brighton Collection | Lyndon Furniture
The Brighton Dining Set is shown in real, natural cherry wood. This photo was taken shortly after the set was made so the cherry is still a light color. Over time, it will darken to a rich reddish brown, similar to the color of mahogany.

When the big American furniture companies started off-shoring their furniture in the 1980s they found it cheaper to use rainforest woods than cherry. But consumers love cherry. So they stained rainforest woods and gave them various trade names containing “cherry”.  For example Makore, an increasingly rare African wood being illegally logged in Sierra Leone and Gabon has been sold under the trade name Cherry Mahogany (though Makore is not closely related to either cherry or mahogany).  Worse yet, it’s listed as an endangered species due to illegal logging and exploitation by organized crime which has taken root in the global timber industry.

The Vermont Shaker Bedroom Set | Natural Cherry Wood | Vermont Woods Studios
Our Vermont Shaker Bedroom set shows how real cherry wood furniture “ripens” to a darker hue after about a month of exposure to moderate levels of sunlight.

Many times customers come to Vermont Woods Studios looking to buy real cherry wood furniture that matches existing cherry pieces in their homes.  After discussions and emailing pictures back and forth they are shocked to find that their “cherry” furniture from Bassett, Ethan Allen or other big “American” companies is not cherry at all but rubberwood, poplar or engineered hardwood.

This rocker shows the range of colors for real cherry wood
This rocker shows the range of colors for real, natural cherry wood. The chair’s darker than the cherry in the photos above because it’s older and has been exposed to more light. Notice too, that even within the one rocking chair, there are differences in cherry wood color that are created by grain patterns and grain direction.

At Vermont Woods Studios, our cherry furniture is indeed made out of real, solid North American Black Cherry wood.  The color starts out as a light pink and slowly ripens to a rich reddish brown over time, as it’s exposed to light.  Nina’s photo of the rocker above shows the range of natural cherry colors after the wood’s been exposed to light for a few months.

Are you interested to learn more?  Find tons of information and photos of American made, real cherry wood furniture on our website & send us your questions on Facebook or in the comments section below.

real cherry wood furniture

Already following our Blog? For more info sign up for our e-newsletter

Sign up now

This blog is written by your friends at Vermont Woods Studios. Check out our Vermont made furniture and home decor online and visit our showroom and art gallery at Stonehurst, the newly restored 1800s farmhouse nestled in the foothills of the Green Mountains.

Hardwood Flooring Bargains: The Real Cost

Last updated on May 3rd, 2018 at 04:30 pm

Buying new hardwood flooring? Tips for buying sustainably harvested wood.
Buying new hardwood flooring?  Ask if it’s made from legal sustainably harvested wood.  

As a sustainable wood furniture company, we don’t usually have much to say about hardwood flooring.  But recent news & events in this area are so compelling I thought our readers would be interested to hear a few details.

Hardwood Flooring, Lumber Liquidators and the Forest
A report by the Environmental Investigation Agency (EIA) reveals that Lumber Liquidators (America’s largest retailer of hardwood flooring) is under investigation by federal authorities for possible violations of the Lacey Act – a law banning the illegal harvest and trade of wood and timber products.

Hardwood Flooring and the Future of the Forest

Every year about 7.5 billion square feet of flooring is purchased in the USA (Freedonia).  If it takes roughly 1 acre of forest to produce 500 sq ft of flooring (UN Report by TimberGreen) then by my calculations it would take about 15 million acres to produce 7.5 billion sq ft of flooring (the amount sold annually in the USA).  By comparison, the state of Vermont is 5.9 million acres so each year an area of forest about 2.5 times the size of Vermont is logged to supply the American wood flooring industry.  Granted, my calculation is mushy and imprecise but even so, it begs the question: where is all that hardwood flooring come from?

Where Does Your Hardwood Flooring Come From?

We always encourage people to buy American made wood furniture because we know that environmental, health, safety and quality standards are high here in The States.  The same is true for American made wood flooring, but that integrity built into American made wood products makes them more expensive than imports.  So, not surprisingly about half of the hardwood flooring in America is imported.

The Siberian Tiger's Fate Rests with Lumber Liquidators?
The Siberian Tiger’s Fate Rests with you, the consumer and global timber companies like Lumber Liquidators.

The Trouble with Imported Wood

The imported wood products industry is now controlled to a large extent by organized crime.  A recent report Liquidating the Forests: Hardwood Flooring, Organized Crime, and the World’s Last Siberian Tigers reveals that “demand for hardwood flooring and furniture in the United States, European Union, Japan, and China is fueling corruption and making the world’s last temperate hardwood forests into a major epicenter for illegal logging… Organized criminal groups send out logging brigades to steal valuable hardwoods from protected areas” thus decimating the last remaining habitats for iconic species like the Siberian tiger (in fact all species of big cats are now critically endangered as are all species of big apes, such as gorillas, chimps and orangutans).

Consumers Will Ultimately Decide the Fate of the Forest

As consumers we need to ask ourselves whether we want to buy the cheapest wood products we can without regard to the legality or sustainability of their origins.  Think about it. How could it be that hardwood flooring from the rainforest of South America or the Russian Far East is half the price of local hardwood flooring?

What You Can Do To Help

Maybe you’re not in the market for hardwood furniture or flooring but you still want to help protect the forest and it’s inhabitants.  Join the folks at Sierra Club in signing this petition to enforce the Lacey Act which seeks to eliminate trafficking in illegal wood products and penalize those who import illegally harvested wood products and wildlife.  Sign it today!

References

  1. EIA (Environmental Investigation Agency), Liquidating the Forests: Hardwood Furniture & Flooring, Organized Crime, and the World’s Last Siberian Tigers
  2. Timber, a book by Peter Dauvergne and Jane Lister
  3. Global Tiger Day, Organized Crime and Timber (the New Heroin)
  4. IKEA Cuts Down 600 Year Old Trees, Suspended From FSC
  5. American Wood Furniture Is Linked To Global Forest Conservation
  6. Where Does Your Furniture Come From?
  7. Is Your Wood Furniture Brought to You by Organized Crime?
  8. Organized Crime Is Getting Rich By Cutting Down The Rainforest

Already following our Blog? For more info sign up for our e-newsletter

Sign up now

This blog is written by your friends at Vermont Woods Studios. Check out our Vermont made furniture and home decor online and visit our showroom and art gallery at Stonehurst, the newly restored 1800s farmhouse nestled in the foothills of the Green Mountains.

Is Your Wood Furniture Brought to You by Organized Crime?

Last updated on August 14th, 2018 at 03:54 pm

Luxury Furniture | Avoiding Global Rainforest Destruction | Choosing Sustainable American Made Furniture
Organized crime is currently responsible for an unprecedented rate of rainforest destruction.  Unchecked illegal logging is rampant in tropical countries too poor to effectively monitor and enforce conservation regulations.  You can help save the rainforest by avoiding the purchase of imported forest products like wood furniture and flooring.

Forest conservation is at the heart of our mission at Vermont Woods Studios and we’re always trying to raise awareness about where your wood furniture comes from.  If you’re committed to buying American made furniture— no worries.  Chances are it’s made from legal wood, sustainably harvested from well-managed forests right here in North America.

But if you’re buying imported wood furniture (and according to a Washington Post article 70% of furniture sold in America is imported) then: Houston, we have a problem.

A recent Washington Post article by Brad Plumer entitled Organized Crime is Getting Rich Cutting Down the Rainforest describes how the illegal logging trade has become just as lucrative (and far more destructive) than the drug-trafficking industry.  50 to 90 percent of forestry in tropical areas is now controlled by criminal groups!  “A great deal of logging simply takes place illegally — much of it in tropical areas such as the Amazon Basin, Central Africa, and Southeast Asia.” (ref: United Nations and Interpol)

The U.N. estimates that illicit logging is now worth between $30 billion to $100 billion, or up to 30 percent of the global wood trade.  That illegal wood is often shipped from pristine rainforests to China, Vietnam and other third world countries where it’s fabricated into low quality furniture which is sold to US consumers. We’ve written quite a bit about the links between rainforest destruction, global warming and the furniture and flooring you choose for your home:

If you’re considering buying furniture at IKEA, Home Depot or any big box store… ask where the lumber originates and let us know what you find on our Facebook or in the comments section below.  Then re-discover sustainable, American made wood furniture and join us in feeling good about your furniture and your green home.

 

Already following our Blog? For more info sign up for our e-newsletter

Sign up now

This blog is written by your friends at Vermont Woods Studios. Check out our Vermont made furniture and home decor online and visit our showroom and art gallery at Stonehurst, the newly restored 1800s farmhouse nestled in the foothills of the Green Mountains.